adesso BLOG
The digital transformation is fundamentally changing the energy sector. New technologies are not only optimising processes and business models but are also reshaping interaction with customers and enabling the development of sustainable energy sources. By using IT solutions, companies can increase their efficiency, improve customer service and make a contribution to climate protection. This blog post presents specific examples and applications that demonstrate the potential in the areas of digital utilities, customer centricity, platform transformation and new energy.
Read more11.01.2024 By Daniel Geldner
Customer engagement – ‘Hyper-personalisation’ in the insurance industry
Recurring marketing tasks in the insurance industry can be automated with the help of IT when marketing automation is leveraged. In addition to increasing efficiency and effectiveness, goals such as increasing customer loyalty and customer trust as well as improving personalised customer communication along the customer journey can be achieved. I will tell you why in this blog post.
Read more16.08.2022 By Sandra Weis
Keeping insurance customers in mind with Customer 360°
Who in the insurance industry hasn’t lost time trying to look up customer policies? A customer calls, provides their policy number and wants information about their policy. The person they’ve called searches for the policy in the system, for instance in a partner application, and can’t find it. This forces them to perform a time-consuming, potentially complicated search using the contract partner’s name. Once they find the policy, they then have to copy and paste the policy number into the inventory system. adesso’s Customer 360° solution makes this process a whole lot simpler. In my blog post, I will explain what this software component can do and what advantages it offers. And by the way, this solution is so flexible and adaptable that it can also be used in other industries.
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