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Digital Experience

Many service organisations use field service management solutions in their after-sales service. In my blog posts, I will explain what the status quo looks like in terms of field service management and exactly where the journey is heading.

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Industries

06.10.2022 By Sabine Fischer

Ecosystem – a heavily used term

Picture Sabine  Fischer

People often like to use the term ‘ecosystem’ in various contexts, but what exactly does it entail? Is it something incredibly complex? Are ecosystems that are described as such actually ecosystems, or are they rather platforms? In my blog post, I will first define the term ‘ecosystem’, present different ecosystems and describe what must be done to meet customers’ needs.

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Digital Experience

There is probably not a marketer out there who has not had to deal with content and commerce – or as it is often referred to, content-driven commerce. Omnichannel commerce is understood to mean being present on every channel – but wait: how is this different to unified commerce? Do you still know what all the different terms mean in the world of digital commerce? I would like to use this blog post to break down the different types of commerce...

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Digital Experience

Shopping is becoming an increasingly personalised process, which means it’s crucial that the experience is a seamless one, especially in the B2B sector. In my blog post, I will explain what you need to do to encourage your e-commerce customers to make positive purchasing decisions and how you as a provider can improve the experience you offer.

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Methodology

User experience is the key to a satisfied customer. Unfortunately, providing a budget for this ‘key’ always seems to be too big a hurdle for managers who are interested in numbers. I would therefore like to present some UX KPIs (User Experience Key Performance Indicators) here that show, based on numbers, how UX can be measured and what these key figures reveal. This may convince more number fans to invest in UX in the future.

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Methodology

Field service management is presently evolving in many industries: Companies from the manufacturing, logistics and medical technology sectors, but also from the fleet rental and real estate industries, commission us to implement field service management projects. The objective is to improve the customer service experience with the help of software such as Microsoft Dynamics 365. A better organised field service is expected to boost customer satisfaction. Read this blog post to find out which five factors are important in this context.

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